How to Create Essential Social Media Toolkit

In Ten minutes or less you will learn:

How create my profile in:

1. Professional Blog

2. Facebook “Page”

3. LinkedIn

4. Twitter

5. Slideshare

6. Flickr 

7. Instagram

Before, Why do it? Let me Tell you why.

By http://www.jeffbullas.com/wp-content/uploads/2011/09/Infographic-personal-branding.jpg

Let's do it

1. Professional Blog

Options: 

          1. Blogger.com

           2. Tumblr.com 

         3. Flavors.me

2. Facebook “Page”

3. LinkedIn

4. Twitter

5. Slideshare

6. Flickr

7. Instagram

Enjoy

References:

http://www.jeffbullas.com/2011/09/19/the-modern-executives-essential-social-media-toolkit-plus-infographic/

Females and 18-34 Year Olds Most Active Social Networkers

via http://blog.nielsen.com/nielsenwire/social/

Physician Views on Use of Social Media: Patients 2.0 Doctors 2.0 Health 2.0

Doctors and hospitals are going social, adopting social media for professional and clinical use, based on surveys conducted in mid-2011 by QuantiaMD and Frost & Sullivan and the Institute for Health Technology Transformation (iHT2).



Two-thirds of physicians are using social media for professional purposes, and see potential in the use of these channels to facilitate patient-physician communication.


The survey found a cadre of “Connected Clinicians” who use multiple media sites to positively impact patient care. Over 20% of clinicians use 2 or more sites.


Only 1 in 10 physicians is familiar with one or more online patient communities, as the first chart illustrates.


This is true across various condition categories, especially for rare diseases, cancers, chronic conditions, maternal and child health, and wellness/prevention. As one physician shared anecdotally, “Patients can share their stories, learn from others, spread knowledge, and instill hope.”

The report, Social Media Use in U.S. Healthcare Provider Institutions: Insights from Frost & Sullivan and iHT2 Survey, dated August 30, 2011.


Discusses findings from a survey of hospitals, physician offices and other patient care settings conducted in April-May 2011. The survey found that 3 in 4 of them use social networking for professional purposes as shown in the second chart. One in 2 use internet forums, message boards and online communities, and 1 in 3 use blogs and chatrooms. 21% use microblogging (read: Twitter) for professional reasons. The most commonly-cited reason for using social media is marketing, brand awareness and business development — although Frost & Sullivan and iHT2 see signs in the market for health institutions to use social media outside of marketing. They point to the Veterans Administration which is encouraging employees to use social media to interact with patients and the public. Most U.S. health providers, though, are concerned about patient privacy and information security challenges when it comes to using social media beyond the marketing function.


via



http://healthpopuli.com/2011/09/09/health-providers-go-social-and-most-are-keen-to-connect-with-patients-online-for-monitoring-and-group-consults/

Designing Your Strategy in Social Media @tracysamantha #socialmediaweek Chicago

Social Media for Small Businesses: Designing Your Strategy

Where?

 Tribune Tower,  435 North Michigan Avenue, 24th floor Conference room

What's the matter?

You understand how social networks work.

Now make social networks work for your business.

We will focus on Facebook, Twitter, Yelp, YouTube, Flickr and LinkedIn. 

In 2.5 hours, you will learn how to:

• 1. Decide which platforms are best for your business.
• 2.  Extend your brand onto your social media profiles. 
• 3.  Share relevant content about your business using the different platforms.
• 4.  Interact effectively with your current and potential customers. 
• 5.  Find and monitor online conversations about your business.
• 6.  Handle negative comments about your business. 
• 7.  Run promotions legally through the social networks.
• 8.  Use social media to get people in your doors.
• 9.  Establish a social media policy for your employees.

Who?

Tracy Samantha Schmidt, who oversees all training at the Tribune’s 435 Digital. Before joining 435 Digital, Tracy was the editorial director of ChicagoNow, the Tribune’s network of 350 blogs.  She also taught several graduate-level classes on social media at DePaul University. Previously, she reported for Time Magazine.

Via: http://socialmediaweek.org/event/?event_id=142

How to Development?

Via: sobizco.com

Ok, Now How to Measuring the Results?

Social Media and Revolutions: Egypt, Algeria, Bahrain, Jordan, Morocco and Syria

Facebook Revolutions? The Role of Social Media for Political Change in the Arab World

This name is the conference about Egypt, Algeria, Bahrain, Jordan, Morocco and Syria their activities and motivations. In addition, international experts will be available for discussion. Among others, Ethan Zuckerman, director of the MIT Center for Civic Media and founder of Global Voices, and Markus Loening, German Federal Government Commissioner for Human Rights and Humanitarian Aid, agreed to participate.

More information: 

http://socialmediaweek.org/event/?event_id=456

Great Report

http://www.nytimes.com/2011/09/07/opinion/friedman-the-whole-truth-and-nothing-but.html?_r=1

The Cycle of Online Information: Facebook, Twitter, Google +

Via: http://casesblog.blogspot.com/2011/09/should-doctor-block-hisher-patients-on.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+CasesBlog+%28Clinical+Cases+and+Images%3A+CasesBlog%29&utm_content=Netvibes